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Salesforce CRM

Information Technology

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Salesforce CRM is a cloud-based customer relationship management software service launched by Salesforce, founded by Marc Benioff and colleagues in 1999, delivered entirely over the internet rather than as installed on-premises software from its outset. It is widely credited as one of the products that pioneered and popularized the "software as a service" (SaaS) subscription delivery model now standard across the business-software industry, and it remains the most widely used CRM platform in the world.

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The Salesforce CRM platform is developed and sold by Salesforce, Inc.

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